Cookie Policy
Effective Date: 1st January 2025
B-Lab (“we,” “us,” or “our”) uses cookies and similar tracking technologies to enhance your experience on our website (b-lab.com.au). This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use.
By continuing to browse our website, you agree to our use of cookies as described in this policy.
1. What Are Cookies?
Cookies are small text files stored on your device (computer, smartphone, or tablet) when you visit a website. They help websites recognize your device, remember preferences, and improve functionality.
Cookies may be:
- Session Cookies – Temporary cookies that expire when you close your browser.
- Persistent Cookies – Stored on your device for a specified period or until manually deleted.
2. How We Use Cookies
B-Lab uses cookies for various purposes, including:
A. Essential Cookies (Strictly Necessary)
- Enable core website functionality (e.g., account login, secure checkout).
- Cannot be disabled, as they are required for the website to function properly.
B. Performance & Analytics Cookies
- Track website traffic, visitor interactions, and performance metrics.
- Help us improve user experience and optimize website functionality.
- Example: Google Analytics.
C. Functional Cookies
- Remember user preferences (e.g., language, display settings).
- Enhance user experience by customizing content based on previous visits.
D. Targeting & Advertising Cookies
- Collect information on browsing behavior to deliver relevant ads.
- May be set by third-party advertising networks.
- Example: Facebook Pixel, Google Ads.
3. Third-Party Cookies
Some cookies on our website are set by third-party services, such as:
- Google Analytics – Tracks visitor statistics and usage patterns.
- Facebook Pixel – Helps deliver targeted advertising.
- Stripe/PayPal – Manages secure payment processing.
These third parties may collect and process data according to their own privacy policies.
4. Managing & Disabling Cookies
You have the right to control or disable cookies at any time.
A. Browser Settings
Most browsers allow you to:
- View and delete stored cookies.
- Block cookies from specific websites.
- Set preferences for how cookies are handled.
To adjust settings, refer to your browser’s instructions.
B. Opt-Out of Targeted Advertising
To disable targeted advertising, visit:
- Google Ads Preferences: Opt-Out Here
- Facebook Ad Preferences: Opt-Out Here
Disabling cookies may impact your experience, limiting features such as personalized content and saved preferences.
5. Changes to This Policy
B-Lab may update this Cookie Policy periodically. We will notify users of significant changes by:
- Posting an updated version on our website.
- Displaying a notification banner when required by law.
Check this page regularly for updates.
7. International Data Transfers
B-Lab operates globally, and your data may be processed in locations outside your home country.
- We ensure compliance with GDPR, CCPA, and other privacy laws when transferring data internationally.
- If data is transferred outside the EU, UK, or California, we use Standard Contractual Clauses (SCCs) or equivalent safeguards.
6. Contact Us
For questions about our Cookie Policy, contact:
- B-Lab Privacy Team
- ignite@brilliancelab.au
- b-lab.com.au
By continuing to use our website, you agree to our use of cookies as described in this policy.